Ready to scale your results with paid advertising? This lesson dives into building high-performing ad campaigns on Meta (Facebook & Instagram) and TikTok. You’ll learn how to set up campaigns, define audiences, choose objectives, create ad creatives, and optimize for the best return on ad spend. We cover budgeting, split testing, retargeting, and analyzing performance so you can confidently scale your ads without wasting budget.
What you’ll learn:
✅ Set up and structure ad campaigns in Meta Business Manager and TikTok Ads
✅ Define precise audiences using advanced targeting options
✅ Craft compelling ad creatives and videos tailored to each platform
✅ Test multiple ad variations to discover what works best
✅ Monitor key metrics, adjust campaigns, and scale results effectively
Perfect for:
Businesses, agencies, and marketers who want to increase leads, sales, or brand awareness with profitable paid social strategies.
Take the guesswork out of paid ads and start driving results that matter!
